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If your days are filled with random Facebook posts, a blog here and there and your marketing, sales and service teams are on completely different pages, chances are that you’re not going to go far with your business. Imagine if you had a plan where you knew what was being done each quarter? Each month? Or even each day? Imagine if your teams knew enough about what was going on in other departments that they could do their jobs exceptionally well and make your customers ecstatic. Would you feel like your business was headed in a better direction? We can help you develop a strategy to give you more clarity around the efforts you have done, what you’re doing and what needs to be done in the future with our comprehensive strategy.
When we come in to create a strategy, we dig deep! Initially, you can expect that we ask you some preliminary questions to get us started with immersing ourselves with your company. Then, we dive in. We’ll conduct a deep dive meeting that allows us to get a true understanding of what your company is, what it stands for, what it does, who it does it for and much more. We’ll get into your goals and really look at what hasn’t been working. We’ll interview team members and customers to hear first hand what your customer experience is like. Then, we’ll take all of that information and develop a custom strategy for your business.
No matter if you need a strategy for marketing, sales, service or one that aligns them all, we have you covered. Once the strategy is developed, we can hand it over to you and your team for implementation or we can work together to implement it and act more as an extension of your team by actually doing the work so you can focus on your business. Regardless of how we work together, you’ll have a strategic partner that will help shape your mindset and your business to thrive.
Creating a fictional representation of your target customers or industry/companies. A critical piece for driving new business and acquiring new customers.
Development of content themes and topics that will speak to your buyer personas during different stages of the buying journey.
A comprehensive strategy that helps attract and convert leads by primarily using education to connect and build relationships.
Development of a strategy to align communications and operations among marketing and sales teams.
CRM (Customer Relationship Management), marketing, sales and service systems setup and integration.
We’re ready to help you thrive!
We’ll talk about what your high-level goals are, where you feel stuck or just need some help and what initiatives you currently have going on. Based on that information, we’ll give you our best recommendation on how to move forward in a way that benefits you and that isn’t just some cookie-cutter approach.